How to Automate Your Offer Emails to Motivated Sellers

The REI/kit email marketing automation platform is an incredibly powerful tool for real estate investors, because it offers hands-off lead welcoming, follow-up, and nurturing. It’s easy to get started, by simply linking your REI/kit website to a “Website Lead to Send Offer” email marketing campaign. By linking these two tools together, you’ll have created an automated funnel that will guide you and the motivated seller through a series of steps that are designed to make the offer process as smooth as possible. I created this video to show you exactly how the campaign and tasks automation tool works, and how you can use it to streamline your lead processes.  … Read More

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Email Marketing Automation

[Software Update] Put your lead follow up on auto-pilot with Email Marketing Automation

The most massive update to the REI/kit suite of tools since the release of Websites is now launched! Automated Email Follow Up Campaigns within REI/kit are going to fundamentally change your business. In this post there will be a feature by feature deep dive of the new Email Marketing system, to show you how the tool makes it ridiculously easy to follow up with your leads to start getting into more deals. This post covers: – The NEW REI/kit Dashboard – What Email Marketing Automation is – Deep Dive of Email & Task Automation features – Email Analytics: Opened and Clicked Indicators   Brand New REI/kit Dashboard REI/kit has expanded… Read More

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Product Update: CRM Email Functionality Release

Continuing in our tradition of constantly delivering more and more value, and aggressively executing our roadmap, I’m proud to announce that we have released the email messaging functionality into the REI/kit CRM.   What is CRM Email Messaging? Where previously your REI/kit CRM was used to manage all of your lead details, deal analysis and marketing projects, and tasks, you can now easily send emails to leads from within your REI/kit CRM.  If the lead replies to the email, it will even be automatically recorded in the CRM keeping track of all of your lead communications in one place.   How does REI/kit Email streamline my business? If you have… Read More

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The Math Behind the Real Estate ARV Calculator Explained

The one thing that is constant is that I am consistently improving the software in response to customer feedback, as well as a result of my own daily use of the tools. As a result of feedback from one of customers who is a HomeVestors franchisee and performs a high volume of ARV assessments, there are several new calculations that have been added to the ARV calculator. These calculations should help you reason much more effectively about the potential value of your real estate even more in line with appraisal best practices, especially when performing a sales comparison analysis and adjusting your comps in the tool. There are now 4… Read More

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House Flipping and Wholesaling Software Update: Helping You Improve The Speed & Quality of Your Deal Analysis

If you haven’t heard from me in a couple weeks, I want you to know there’s a pretty darn good reason. Although I took a day off to recover after our big Lead Pages and CRM launch in November, there really is no rest for the weary as we’re smashing through the rest of 2018 to get ready for 2019. Today I want to tell you about: (1) a couple big product improvements that we released that will dramatically improve the efficiency of your due diligence, also reducing the potential for data entry errors; (2) what’s coming up next; and (3) an update on what we’re working on for the… Read More

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